🥯 The Artisanal Bagel Concept Taking Over Breakfast

Welcome to the Franzy Five — your 5-minute fix on the most compelling franchises and the trends shaping the industry.

Each week, we spotlight one standout concept worth watching, then round up key stories driving growth across food, fitness, home services, and beyond. Think of it as your shortcut to understanding where the smartest money in franchising is headed — and why.

Fast Facts

15-minute discovery call with your dedicated franchise coach

Brand Story

This concept started with one mission: bring true, New York-style bagels to neighborhoods that had never experienced them fresh out of the kettle. What began as a weekend pop-up by a husband-and-wife duo turned into a phenomenon, selling out daily and quickly evolving into a polished retail model that marries craft quality with operational simplicity.

Each bagel is made from scratch, kettle-boiled, and baked fresh every morning. Paired with house-made spreads and barista-quality coffee, the minimalist menu focuses on consistency and flavor rather than complexity.

Franchisees aren't buying a restaurant, they're joining a brand built on community, nostalgia, and repeat daily traffic. With bright, welcoming storefronts and an approachable cost structure, this concept proves that simple still sells.

Today, the brand's bright storefronts and cozy design create the "local bakery" feel customers crave without the complexity of a full restaurant. Franchisees are buying into a concept that's easy to execute, emotionally resonant, and proven to draw repeat morning traffic.

Data Angle

This bagel concept sits squarely in the fast-casual breakfast boom — a segment that continues to outperform lunch and dinner traffic nationwide.

💰 Investment Range: $497K – $814K (midpoint ≈ $656K)

💵 Reported Gross Revenue: Top stores doing over $1M in revenue per year (> $20k weekly revenue).

🥯 Operating Hours: Daytime-only, typically 6am - 2pm, allowing work-life balance and leaner staffing.

📈 System Growth: From 2 units to 24 franchise commitments in under two years, signaling strong validation.

⚙️ Operational Simplicity: Lean teams of 6-10 employees per location, a streamlined menu, repeatable process, and training-driven model designed for first-time operators.

And the broader bagel market?

The U.S. bagel segment is quietly booming. Fast-casual bagel brands like PopUp Bagels and Boichik Bagels have reported triple-digit growth since 2023, while the $2.5 billion bagel market is projected to grow 6-7% annually through 2028 (IBISWorld).

Consumer data shows that fresh-baked breakfast options are outpacing sandwich and pastry categories as morning traffic returns post-pandemic. It all adds up to a simple thesis: this is a high-margin, emotionally sticky product in a category ready for modern expansion.

15-minute discovery call with your dedicated franchise coach

Ready to Take the Next Step?

Going from reading about franchises to owning one starts with a single conversation. Our franchise advisors help you validate your goals, explore vetted brands that match your lifestyle and budget, and connect you directly with franchisors.

No pressure, no cost — just clarity on whether franchising is your next move and how to make it happen.

✂️ Franchise News This Week

Here's what else is happening in the franchise world this week.

© 2024 Franzy. All rights reserved.
You're receiving this because you subscribed to Franzy newsletter.